“Full Frontal with Samantha Bee” is still struggling… after the host called Ivanka Trump a “feckless c***” last month.
“You know, Ivanka, that’s a beautiful photo of you and your child…But let me just say, one mother to another, do something about your dad’s immigration practices, you feckless c***. He listens to you,” Bee said on May 30, in a pre-written, pre-recorded line.
Bee apologized on June 6, after the show aired, but advertisers left the show in droves.
But, more troubling for Bee and TBS, which airs the show, those advertisers have not trickled back, as many have after other shows’ controversies blew over.
At the time of her rant, Bee had 19 advertisers.
13 of them left her—leaving her with just six. And weeks later, not a single advertiser has returned.
TBS famously stood by Bee—apologizing for her actions, but refusing to fire her. But tanking ratings and fleeing advertisers could change the calculus for future seasons of “Full Frontal.”